Markets · Arizona

OOH & DOOH Advertising in Arizona Phoenix, Tucson and everywhere between.

PlaceBased Media plans, places and verifies place-based and DOOH advertising across Arizona: clinics, pharmacies, gas stations, grocery stores, schools, campuses and more, in big metros and small towns alike.

  • 500,000+ locations
  • AAM-audited delivery
  • English, Spanish + 15 more languages
  • Fully managed
Digital screen hanging above a grocery store produce section

Arizona is home to 7.6 million people (Census, July 2025), from Phoenix, Tucson and Prescott Valley to its smallest towns.

The population is up 6.5% since 2020, faster than the nation as a whole (Census V2025 estimates). Its largest metro areas are Phoenix-Mesa-Chandler, AZ, Tucson, AZ and Prescott Valley-Prescott, AZ (Census V2025 metro estimates), and 10.7% of residents lived in rural areas at the 2020 Census (Census 2020).

Place-based media meets Arizona residents where they already are: at the pump, in line at the pharmacy, in the clinic waiting room, on campus and at the grocery store. Every venue type in our network is available across Arizona, and one managed plan covers creative specs, placement, photo proof and AAM-audited reporting.

02
Market snapshot

Arizona by the numbers.

The latest public data for Arizona, next to the U.S. figure. Every row links to its source.

Arizona market snapshot
MetricArizonaU.S.Source
Population (July 1, 2025)7,623,818341,784,857Census V2025 estimates
Change since April 2020+6.5%+3.1%Census V2025 estimates
Median age39.439.2ACS 2024, B01002
Under 1820.9%21.4%ACS 2024, B01001
65 and older19.7%18.0%ACS 2024, B01001
Hispanic or Latino32.1%20.0%ACS 2024, B03002
Black (non-Hispanic)4.4%11.7%ACS 2024, B03002
Asian (non-Hispanic)3.8%6.2%ACS 2024, B03002
American Indian / Alaska Native (alone or in combination)6.3%2.7%ACS 2024, B02010
Speak a language other than English at home (age 5+)25.9%23.0%ACS 2024, C16001
Median household income$81,486$81,604ACS 2024, B19013
Below poverty level11.7%12.1%ACS 2024, B17001
No health insurance10.3%8.2%ACS 2024, B27010
Rural population (2020 Census)10.7%19.9%Census 2020 urban/rural
Medicaid & CHIP enrollment (June 2026)1,611,82773,167,389CMS, preliminary

Percentages from the American Community Survey are 2024 1-year estimates and carry margins of error. Medicaid & CHIP counts are CMS preliminary figures for June 2026. U.S. ACS comparisons use the national rows of the same tables (data.census.gov).

03
Top markets

Where Arizona lives.

The largest Census metro and micro areas touching Arizona, ranked by residents in the state (Census V2025 metro estimates).

Phoenix-Mesa-Chandler, AZMetro area · 5,228,938 residents (2025)
Tucson, AZMetro area · 1,074,685 residents (2025)
Prescott Valley-Prescott, AZMetro area · 252,552 residents (2025)
Lake Havasu City-Kingman, AZMetro area · 228,102 residents (2025)
Yuma, AZMetro area · 224,449 residents (2025)
Flagstaff, AZMetro area · 144,368 residents (2025)

Populations are July 1, 2025 Census estimates for Core Based Statistical Areas (not Nielsen DMAs). Coverage is not limited to these markets: placements run statewide, including rural counties.

04
Audience & demographics

Who you reach in Arizona.

Countertop display with posters and take-one brochures

Age

Median age is 39.4 (U.S. Census Bureau, 2024 ACS 1-year); 20.9% of residents are under 18 and 19.7% are 65 or older (U.S. Census Bureau, 2024 ACS 1-year).

Race & ethnicity

Arizona is 51.2% non-Hispanic white, 32.1% Hispanic or Latino, 4.7% non-Hispanic multiracial, 4.4% non-Hispanic Black (U.S. Census Bureau, 2024 ACS 1-year). 6.3% of residents identify as American Indian or Alaska Native, alone or in combination (U.S. Census Bureau, 2024 ACS 1-year).

Languages at home

25.9% of residents age 5+ speak a language other than English at home. The most common are Spanish (19.1%), all other languages (2.0%) and other Indo-European languages (1.0%) (U.S. Census Bureau, 2024 ACS 1-year). Our network runs creative in English, Spanish and 15+ more languages.

Income & coverage

Median household income is $81,486, below the U.S. median of $81,604 (U.S. Census Bureau, 2024 ACS 1-year). 11.7% of residents live below the poverty level (U.S. Census Bureau, 2024 ACS 1-year) and 10.3% are uninsured (U.S. Census Bureau, 2024 ACS 1-year).

Major universities

  • Arizona State University Campus Immersion (Tempe): 64,674 undergraduates
  • University of Arizona (Tucson): 42,537 undergraduates
  • Northern Arizona University (Flagstaff): 22,903 undergraduates
  • Embry-Riddle Aeronautical University-Prescott (Prescott): 3,218 undergraduates

Largest bachelor's-granting campuses by undergraduate enrollment, online-first schools excluded (College Scorecard, Oct 2026 release).

Tribal nations

20 federally recognized tribal governments are headquartered in Arizona, including Ak-Chin Indian Community; Cocopah Tribe of Arizona; Colorado River Indian Tribes of the Colorado Indian Reservation, Arizona and California; Fort McDowell Yavapai Nation, Arizona and 16 more (BIA Tribal Leaders Directory).

06
Public health

Public health use cases for Arizona.

Where Arizona's public data points, and the venues that fit. Health departments, nonprofits and agencies use these plans.

01

Spanish-language outreach

19.1% of Arizona residents age 5+ speak Spanish at home (U.S. Census Bureau, 2024 ACS 1-year). In-language creative runs in grocery stores, laundromats, community centers and clinics.

Hispanic audiences →
02

Tribal & Native health

474,232 Arizona residents identify as American Indian or Alaska Native alone or in combination (U.S. Census Bureau, 2024 ACS 1-year), and 20 federally recognized tribal governments are headquartered in the state (BIA Tribal Leaders Directory). Campaigns run in tribal community centers and IHS locations, planned with tribal partners.

Tribal community media →
03

Overdose prevention & naloxone

In 2024, Arizona recorded 2,453 drug overdose deaths, a rate of 32.6 per 100,000 and the 14th-highest of the 50 states and DC (CDC NCHS, 2024). Naloxone, fentanyl-awareness and treatment-locator messages fit gas stations, bars, pharmacies and restrooms.

See the naloxone case study →
04

Coverage & Medicaid enrollment

10.3% of Arizona residents had no health insurance (U.S. Census Bureau, 2024 ACS 1-year), and 1,611,827 were enrolled in Medicaid or CHIP in June 2026 (CMS, June 2026 preliminary). Enrollment and renewal reminders belong at the pharmacy counter, in clinics and at grocery checkouts.

Medicaid audiences →
07
FAQ

Arizona questions, answered.

01Can you run place-based advertising statewide in Arizona?

Yes. Every venue type in our network is available across Arizona, from Phoenix, Tucson, Prescott Valley and Lake Havasu City to small towns and rural counties. We plan, place and verify the whole buy, across 500,000+ locations in 300+ U.S. markets.

02Which Arizona markets can a campaign target?

Any of them. The largest Census metro areas in Arizona are Phoenix-Mesa-Chandler, AZ, Tucson, AZ, Prescott Valley-Prescott, AZ (Census V2025 metro estimates). Plans can be statewide, metro-only or down to specific ZIP codes and neighborhoods.

03Can Arizona campaigns run in Spanish or other languages?

Yes. 25.9% of Arizona residents age 5+ speak a language other than English at home, including Spanish (U.S. Census Bureau, 2024 ACS 1-year). We run creative in English, Spanish and 15+ more languages network-wide.

04Do you reach tribal communities in Arizona?

Yes. 20 federally recognized tribal governments are headquartered in Arizona (BIA Tribal Leaders Directory). We place media in tribal community centers, IHS locations and reservation venues, planned with tribal partners.

05Can one plan cover Arizona and neighboring states?

Yes. Many buys run across state lines, for example Arizona with California, Nevada, Utah, New Mexico and Colorado. One plan, one invoice and one proof-of-performance report cover every state.

06How do I know my Arizona ads actually ran?

Every placement is documented with photo proof, and delivery is audited by the Alliance for Audited Media (AAM). You get a post-campaign report by venue and market.

Plan your Arizona campaign.

Tell us the audience, the markets and the dates. We'll send a Arizona media plan with venues, reach and pricing.